Legal Soft

Job Description Job Description Role Overview: Legal Soft is seeking a Meta Ads Manager to own and optimize our client acquisition engine across Meta channels. This role is responsible for planning, executing, and scaling high-performing paid media campaigns that generate qualified leads, demos, and signed clients within preferred metrics and cost-per-acquisition KPIs. Key Responsibilities: Paid Media Strategy & Execution - Plan, launch, and manage paid advertising campaigns across Meta - Own budget pacing, scaling, and ROI-driven optimization Performance Optimization - Optimize for cost per qualified lead, cost per demo booked/completed, and cost per signed client - Test audiences, creatives, copy, landing pages, and offers External Vendor Management - Manage and oversee external paid media vendors and agencies - Act as primary point of contact for vendor performance and accountability - Manage large ad spend budgets and ensure ROI-driven execution -...