Manipal Education Americas, LLC New York, NY, USA
Apr 26, 2018
Job Description Copywriter Manipal Education Americas, LLC agents for American University of Antigua Battery Park, New York, NY About the Opportunity Copywriter will play a fundamental role in the content strategy and development process of all creative concepts and copy designed for advertising and marketing materials across all platforms and will work closely with the creative team. This is a full-time position in a fast paced deadline driven environment requiring occasional night or weekend work. The typical work schedule is Monday to Friday, 9:00am to 5:00pm with a 30 minute meal break. The Copywriter will work in the Marketing department and report to the Associate Creative Director. About Manipal Education Americas, LLC MEA, LLC is part of the Manipal Education Group and is responsible for providing management services to American University of Antigua, AUA. AUA is dedicated to breaking down the barriers that have prevented underrepresented minorities from obtaining medical education and practicing medicine in the United States. www.auamed.org. MEA, LLC offers a unique opportunity within for profit education and an environment that values learning and professional development. Required Qualifications You must have a friendly, cheerful and helpful disposition. You must be highly detail oriented, well organized and able to multitask. You must have strong written and verbal communication skills. You must have a Bachelor’s degree in related field with two years of professional copywriting experience in a marketing/advertising environment. Familiarity with Photoshop and InDesign preferred. You must have an expert level of proficiency with Microsoft Office Suite (i.e. Outlook, Word) and Power Point. Position Qualifications Understanding the message AUA aims to deliver and translating it into compelling advertising, editorial, and website copy that is on brand and will engage the reader Collaborating with members of the creative team by brainstorming, conceptualizing, and developing effective advertising campaigns Generating stand-alone copy or text to complement visual concepts developed by the creative team that cross many platforms including: - Websites, emails, social media, blogs - Marketing materials - Digital advertising: banners, AdWords, sponsored content - Print advertising: brochures, flyers, signage - Press releases - Letters - Articles Revising, editing, and proofreading content as needed. Grammar and content accuracy is essential, although a proofreader may examine the final copy. Copywriter is also responsible for checking spelling, grammar, and content after applying proofreader’s edits. Writing clear and persuasive copy using Search Engine Optimization (SEO) techniques Copywriter must have a wide range of creative capabilities including: · The ability to think creatively, translate ideas into copy, and write a complete campaign from ideation through execution · Experience in writing effective, succinct, grammatically correct copy · Strong research skills that ensure all copy is correct and accurate · Respond to feedback in a timely manner and work within tight deadlines · Explore different ideas and concepts for both the visual and verbal elements of a campaign Competency Statement(s) · Problem Solving - Ability to find a solution for or to deal proactively with work-related problems. · Reliability - The trait of being dependable and trustworthy. · Accountability - Ability to accept responsibility and account for his/her actions. · Analytical Skills - Ability to use thinking and reasoning to solve a problem. · Business Acumen - Ability to grasp and understand business concepts and issues. · Communication, Oral - Ability to communicate effectively with others using the spoken word. · Communication, Written - Ability to communicate in writing clearly and concisely. · Detail Oriented - Ability to pay attention to the minute details of a project or task. · Self-Motivated - Ability to be internally inspired to perform a task to the best of one’s ability using his or her own drive or initiative. · Project Management - Ability to organize and direct a project to completion. · Working Under Pressure - Ability to complete assigned tasks under stressful situations. Compensation & Benefits The compensation and benefits package includes: health, dental, vision, life, short and long term disability insurance; 401K retirement savings plan with a Company match; up to 16 days of paid time off annually and 13 paid holidays; Transit Check; 50% scholarship for spouse and dependents; tuition reimbursement of up to $2,500.00 per calendar year and tuition discounts at affiliated schools. To Apply Please send resume with cover letter, salary requirements, and a writing sample. Please indicate “Copywriter position” in the subject field. Applicants not providing all of the submission requirements detailed above may not be considered. MEA is an equal opportunity employer. Company Description MEA, LLC is part of the Manipal Education Group and is responsible for providing management services to American University of Antigua, AUA. AUA is dedicated to breaking down the barriers that have prevented underrepresented minorities from obtaining medical education and practicing medicine in the United States. www.auamed.org. MEA, LLC offers a unique opportunity within for profit education and an environment that values learning and professional development. MEA, LLC is an equal opportunity employer.