Wayfair
Boston, MA, USA
Senior Software Engineer Wayfair’s Ad Tech & Customer Intelligence Engineering team is identifying marketing software to see how customers interact with us on the website. We are using cutting edge intelligent systems, big data at scale, and world class ad tech to drive phenomenal growth in a multi-billion dollar business. We are looking at real-time tracking and personalization to engage millions of shoppers daily with goals to drive business growth, customer retention, and product scalability. Ad Tech is responsible for the development of all Wayfair proprietary Ad Tech, continuously delivering solutions which outperform all available commercial alternatives including: Keyword search optimization for hundreds of millions of dollars of annual ad spend and a product catalog with millions of distinct products. Display retargeting to outperform specialized industry leaders, fueled by real-time product recommendations and user-level bidding. Intelligent campaign automation...