We’re not like other wireless companies.
Why would we be? They’re in the phone company business. We’re in the changing-the-phone-company business.
We are unapologetically the Un-carrier.
Un-willing to play by the rules they so fiercely protect.
Un-satisfied with the status quo. Un-afraid to innovate.
And un-happy to be lumped in among them.
We are T-Mobile. The Un-carrier.
And we will be un-relenting